Launching a New Resort? Make It Memorable for Your First Customers With These Easy TipsBy Angelica Malin
Launching a new resort is similar to embarking on a thrilling adventure filled with endless possibilities. Picture it as the opening chapter of a novel, and your first customers are the characters who will shape the story. The experience they have during their stay is not just a brief encounter; it’s a memory they’ll treasure for a lifetime. Your goal is to make this initial chapter captivating so that it leaves an indelible mark on their hearts and minds. Here’s how you can make it all happen:
1. Roll Out the Red Carpet
Imagine your resort as a grand stage, ready to set the scene for a remarkable show. And who are the stars of this show? Your very first guests. They step onto your stage with a sense of anticipation and excitement, looking forward to a unique experience.
Consider greeting them with personalized touches that express your genuine appreciation for their choice. Welcome drinks, a small gift, such as branded mugs that surprise and delight, or a handwritten note waiting in their room – these are the kinds of details that set a positive and inviting tone for their stay.
2. Service with a Smile
Your resort’s team is like the heartbeat of the operation. Their role extends far beyond the ordinary; it’s about weaving moments of magic for your guests. The staff are the characters who guide your guests through their stay.
Picture a friendly face, someone who not only welcomes but also understands the needs of the guests and transforms ordinary moments into extraordinary memories. They are a wellspring of knowledge, ready to unveil the hidden treasures of your resort and its surroundings. They are attentive, with a keen eye for the little things that make a big difference.
It’s the extra mile they walk, the warmth of their smiles, and the genuine care they extend that transform a visit into a remarkable story. They are the ones who ensure each guest feels not just welcomed but truly cherished.
3. Create Unique Memories
What makes your resort stand out in a sea of options? It’s the promise of experiences that are as unique as they are delightful.
You can guide your guests through nature walks on your property and beyond. Guided nature walks become more than just a stroll; they’re a passage through amazing trails, etching memories in the hearts of those who pass through them.
Then, there’s the culinary artistry that unfolds in your resort’s cooking classes. It’s like opening a cookbook of traditions, sizzling with the flavors of the region. Here, your guests don’t just learn to cook; they create moments of togetherness and savor the joy of every bite.
And let’s not forget the sanctuary of your spa. It’s more than just massages and facials; it’s a passage to rejuvenation, a haven of relaxation where the stresses of everyday life are gently swept away.
These are the puzzle pieces of an unforgettable stay. These are the stories that your guests will carry with them.
4. Savor Local Flavors
Dining at your resort is not just about eating; it’s about embarking on a culinary adventure. Your resort’s restaurant is where your guests don’t just have a meal; they savor the essence of the local culture.
Imagine the joy on their faces as they take that first bite, discovering flavors they’ve never experienced before. It’s not just food; it’s a journey, a story of the land and the people.
You have to remember that every guest is unique. Some may have dietary preferences or restrictions, and it’s crucial to accommodate them. This way, everyone feels welcomed and valued.
Food has the power to bring people together, to create memories, and to leave a lasting impression. So, when your guests leave your restaurant, they won’t just have full bellies; they’ll have full hearts, brimming with the flavors of the region and the warmth of your hospitality.
5. The Comfort Zone
When your guests enter their rooms, it’s not just a space; it’s their sanctuary, their personal haven. It’s where they rest, rejuvenate, and make memories. So, a good night’s sleep and modern amenities are non-negotiable here.
Your guests should feel like they’re floating on a cloud when they sink into that plush bed. Quality bedding is the key. Soft, clean sheets, a fluffy comforter, and just the right number of pillows.
But it’s not all about the bed. Modern amenities are the supporting actors in this story. Your guests will be delighted when they find everything they need within arm’s reach. Whether it’s a smart TV for their late-night binge-watching, a coffee maker to kickstart their morning, or a spotlessly clean bathroom stocked with fresh towels, it’s about making their stay as convenient as it is comfortable.
Cleanliness, though, is the priority. A spotlessly clean environment isn’t just an expectation; it’s a silent assurance. It’s the peace of mind that comes from knowing that every corner, every surface, has been cared for and made pristine.
So, when your guests lay their heads on those soft pillows, you’re not just offering them a room; you’re giving them the promise of a good night’s sleep and the convenience of modern living.
6. Irresistible Offers
If you want to stir up some excitement and have your resort launch make a big splash, here’s a golden idea: special deals and packages. Imagine this: your first customers are scrolling through resort options, and then they stumble upon your special package. These offers can be like magnets, drawing in those seeking value and a bit of adventure.
Maybe you’re thinking of a “Romantic Getaway” package, complete with a candlelit dinner, a couples’ spa day, and a sunset cruise. Or how about a “Family Fun” package, loaded with activities for the little ones and relaxation for the grown-ups? These deals can turn a simple stay into a memorable vacation.
It’s not just about filling your rooms; it’s about creating anticipation. Special packages make your resort more than just a destination; they make it an experience. They give your guests a taste of what’s to come, and that taste is tantalizing, unforgettable, and worth talking about.
These special deals and packages can be your golden ticket to making your resort’s launch a hot topic in travel circles. The secret is turning a stay into a story, an experience that lingers long after check-out.
7. Celebrate Together
When you’re launching a new resort, timing can be everything. And if that timing aligns with a special date or holiday, you’ve got yourself a golden opportunity. Picture this: It’s New Year’s Eve, and your resort is about to host the grandest party in town. Fireworks light up the night sky, and your guests are toasting to new beginnings in a glamorous ballroom.
Or perhaps your launch coincides with the summer solstice. You decide to throw a festival that captures the essence of the season. There’s live music, bonfires, and a vibrant, carefree atmosphere that’s nothing short of magical.
These unique celebrations are like adding a touch of stardust to your resort’s grand opening. They create moments that your guests will carry with them long after they’ve checked out.
So, when the calendar aligns in your favor, seize the opportunity to make it extra special. Throw a party, create a festival, and turn your resort into the place to be when the clock strikes midnight on New Year’s Eve.
8. Extra Assistance
Offering a concierge service that takes care of all your guest’s personal requirements is a great bonus. Suppose they want to book a table at that charming seaside restaurant where the locals dine. The concierge has got their back. The guests may be eager to explore the area’s culture and traditions with an insider’s perspective. The concierge can be their trusted guide. If they need a stress-free way to reach those postcard-worthy viewpoints, the concierge will make all the necessary arrangements tailored to their preferences.
The concierge service transforms your guest’s stay into a hassle-free, pleasurable experience, just as vacations should be. No need to spend hours researching or planning – the concierge is the knowledgeable, friendly companion who knows the destination inside and out. They’re there to create a seamless, enjoyable journey, making your guest’s visit smooth and gentle.
So, when your guest steps into your resort, it’s not just a check-in; it’s an entrance into a world where their every need and desire is met with warm hospitality and expert guidance. It’s all part of ensuring their stay is as relaxing and enjoyable as they dreamed it would be.
Final Thoughts
In the world of resorts, your place isn’t just a roof and walls; it’s the setting for experiences that linger in the hearts and minds of your guests. What sets your resort apart isn’t just the architecture or the amenities; it’s the personalized welcome, the impeccable service, and the unique experiences you provide.
So, as you embark on this journey of running a resort, remember that it’s not just a business; it’s a stage where beautiful memories are created. It’s not just about providing a service; it’s about being a part of the stories that your guests will tell for years to come.